- Ajuntament de Barcelona
- Institut de Cultura de Barcelona
Estrategias y marketing de museos Neil Kotler, Philip Kotler
Material type: TextLanguage: castellà Series: Ariel patrimonio históricoPublication details: Barcelona: Ariel 2001 Description: 448 p. : il. ; 24 cmISBN: 8434466279Subject(s): Museus -- MàrquetingItem type | Current library | Call number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|
Llibre | Museu Frederic Marès Biblioteca | 069 Kot. (Browse shelf(Opens below)) | Exclòs de prèstec | 224 | 5518 |
Tit. orig.: Museum strategy and marketing
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